THE ALZHEIMER LANDSCAPE IS CHANGING

Rosemary Rawnsley is the Executive Director of the Alzheimer Society of B.C.

Celebrating 25 years as an organization means we have reached a milestone. The story that you’ll read in these pages outlines the progress we’ve made in our mission to support those impacted by Alzheimer’s disease. The achievements have been significant, made possible by the support of dedicated volunteers, donors and staff.

Our history also shows how important it is to change with the times. In recent years, as a result of earlier diagnosis and changes in attitudes, we have been able to expand our services by providing support to people who are in the early stages of the disease.

That ability to have direct input from those affected, plus the opportunity to involve them in the activities of the Society, has enriched our work significantly.

We have reached another milestone – the point where the Alzheimer landscape is changing. There is real hope and progress, not only in the field of research but also in the support services and education programs available.

There is also a growing realization of the significant impact Alzheimer’s disease and related dementias will have in the next years. That is evident through increased interest from the government and the health authorities, and we are partnering with them to bring about positive changes.

Furthermore, the Alzheimer Society of B.C.’s Board of Directors has approved a plan to reach out to people earlier in the process (early intervention). We know that moving in this direction will provide opportunities for better planning and support for those affected. This move will also call for a more proactive approach for those who have been diagnosed, along with a greater partnership with the medical and support community.

We will also be reaching out to more people through a TV partnership with the Knowledge Network. We will be ensuring that people can access accurate information from us on brain health. As well, we are committed as an organization to ensuring that individuals are celebrated for their lives as a whole.

It is valuable to look back, acknowledge and celebrate what has taken place in the last 25 years. It is equally critical to build on our foundation and recognize the challenges we will face as the incidence and impact of dementia increases.

We at the Alzheimer Society of B.C. look forward to your support in this important time of change.